Dinshaw's Dildaari Battles

An AI-assisted rap campaign built around real performances recorded, manipulated and precisely synced to picture.

The key was making every word, gesture and visual movement feel like the same performance. Voice direction, vocal manipulation and editorial timing were treated as one problem across the campaign. The work reached 67.10M+ views, 24.82M+ reach and 173.4K+ engagement, with 3+ organic features.